') no-repeat center / 30px 24px transparent;border:0;cursor:pointer;margin:auto;padding:0;width:64px;height:64px;}[data-tadevel-template="web/frame-nav"].top-nav .top-nav-left-bar{position:absolute;left:0;top:0;bottom:0;display:flex;align-items:center;}[data-tadevel-template="web/frame-nav"].top-nav .top-nav-right-bar{position:absolute;right:0;top:0;bottom:0;display:none;}[data-tadevel-template="web/frame-nav"].top-nav .center-bar{position:absolute;top:0;right:64px;bottom:0;left:64px;text-align:center;}[data-tadevel-template="web/frame-nav"].top-nav .center-bar a{display:block;height:100%;}[data-tadevel-template="web/frame-nav"].top-nav .center-bar a .logo{position:absolute;top:0px;right:0px;bottom:0px;left:0px;margin:auto;--object-fit:contain;}@media (prefers-color-scheme: dark){body[data-dark-available] [data-tadevel-template="web/frame-nav"].top-nav{background-color:black;color:var(--primary-text-color);}body[data-dark-available] [data-tadevel-template="web/frame-nav"].top-nav .hamburger{filter:contrast(0) brightness(2);}}@media print{[data-tadevel-template="web/frame-nav"].top-nav .top-nav-left-bar, [data-tadevel-template="web/frame-nav"].top-nav .top-nav-right-bar{display:none;}}[data-tadevel-template="web/frame-nav"].nav-hidden{transform:translateY(-100%) translateY(-4px);}*{box-sizing:border-box;}body{--primary-background-color:#ffffff;--primary-text-color:#212121;--secondary-background-color:#eeeeee;--secondary-text-color:#6c6c6c;--primary-safe30-color:#26A680;--primary-safe45-color:#1E8466;--primary-safe71-color:#17634C;--accent-safe30-color:#26A680;--accent-safe45-color:#1E8466;--accent-safe71-color:#17634C;word-wrap:break-word;background-color:var(--primary-background-color);color:var(--primary-text-color);--x-pip-top:var(--view-nav-current-height, 0);--spacing-horizontal:12px;--primary-color:#2ab78d;--primary-contrast-color:#212121;--accent-color:#2ab78d;--accent-contrast-color:#212121;--error-color:#dd2c00;}@media (min-width: 768px){body{--spacing-horizontal:16px;}}:root[data-dark-available]{color-scheme:light dark;}@media (prefers-color-scheme: dark){body[data-dark-available]{--primary-background-color:#212121;--primary-text-color:#ffffff;--secondary-background-color:black;--secondary-text-color:#acacac;--primary-safe30-color:#2AB78D;--primary-safe45-color:#2AB78D;--primary-safe71-color:#2DC497;--accent-safe30-color:#2AB78D;--accent-safe45-color:#2AB78D;--accent-safe71-color:#2DC497;}}body{margin:0;--object-fit:contain;--object-position:center;}a, a:hover, a:active{text-decoration:inherit;color:inherit;}img{object-fit:var(--object-fit);object-position:var(--object-position);}img.emoji{height:1em;width:1em;margin:0 0.05em 0 0.1em;vertical-align:-0.1em;}img[lazy-src]:not([alt=""]), img[lazy-srcset]:not([alt=""]), source[lazy-src] + img:not([alt=""]), source[lazy-srcset] + img:not([alt=""]){opacity:0;}amp-img .amp-active{display:none;}iframe[id^="google_ads_iframe_"]{display:block;margin:auto;}.spacing-padding{padding:8px;}.spacing-margin{margin:8px;}.padding{padding-left:12px;padding-right:12px;}@media (min-width: 768px){.padding{padding-left:16px;padding-right:16px;}}.row{margin-left:calc(-1 * var(--spacing-horizontal));margin-right:calc(-1 * var(--spacing-horizontal));}.singleline{text-overflow:ellipsis;white-space:nowrap;overflow:hidden;}.flex{display:flex;}@media (max-width: 767px){.if-nsm{display:none;}}@media (min-width: 768px){.if-sm{display:none;}}.centered-content{text-align:center;}.centered-content > div{display:block !important;margin:auto !important;text-align:center;}@media (min-width: 768px){.page-content{border-left:1px solid #eee;border-right:1px solid #eee;}}@media (prefers-color-scheme: dark){html[data-dark-available] .page-content{border-color:black;}}.columns{position:relative;margin-left:calc(-1 * var(--spacing-horizontal));margin-right:calc(-1 * var(--spacing-horizontal));}.columns .column-main{padding:16px var(--spacing-horizontal) 0;margin:0;}@media (min-width: 970px){.columns .column-main{width:calc(100% - 300px - var(--spacing-horizontal) - var(--spacing-horizontal));}}.columns .column-aux{padding:16px var(--spacing-horizontal) 0;}.columns .column-aux > *{margin-bottom:16px;}@media (min-width: 970px){.columns .column-aux{width:300px;box-sizing:content-box;}}@media (min-width: 970px){.columns{display:flex;}.columns > *{flex-shrink:0;}}.container{padding-left:12px;padding-right:12px;position:relative;margin:auto;}@media (min-width: 768px){.container{padding-left:16px;padding-right:16px;}}@media (min-width: 1024px){.container{width:calc(970px + 16px + 16px);}}title-header, .title-header{display:block;text-transform:uppercase;font-weight:600;font-size:28px;line-height:1.8;}.photo{padding-bottom:56.25%;position:relative;background-size:cover;background-position:center;}#frame-content > .frame-separator{height:8px;background-color:var(--secondary-background-color);}#frame-content > .frame-loading::before{display:block;content:'Cargando contenido...';text-align:center;padding:64px 64px 512px;color:var(--secondary-text-color);text-transform:uppercase;font-size:16px;}share-button-set{opacity:0;transition:opacity 0.2s ease-in;}body:not([my-unresolved]) share-button-set{opacity:1;}view-offline{padding:8px 16px;background:#d32f2f;color:white;text-transform:uppercase;font-size:14px;font-weight:bold;text-align:center;box-shadow:0 2px 4px grey;display:none;}body.offline view-offline{display:block;}body.debugging [data-tadevel-template]{border:4px solid blue;}body.debugging [data-tadevel-template] .hint{position:absolute;top:0;left:0;color:blue;text-transform:uppercase;font-weight:bold;background:white;font-size:12px;}x-carousel{position:relative;display:block;}x-carousel .x-carousel-content{width:100%;display:flex;flex-direction:row;-ms-scroll-snap-type:x mandatory;scroll-snap-type:x mandatory;overflow-x:scroll;overflow-y:hidden;padding-bottom:4px;}x-carousel .x-carousel-content::-webkit-scrollbar{width:2px;height:2px;}x-carousel .x-carousel-content::-webkit-scrollbar-track{background:rgba(0, 0, 0, 0.1);}x-carousel .x-carousel-content::-webkit-scrollbar-thumb{background:rgba(0, 0, 0, 0.5);}x-carousel .x-carousel-content > *{flex-shrink:0;scroll-snap-align:start;}#onesignal-popover-container{z-index:3 !important;}view-firebase-prompt, view-install-prompt{will-change:transform;top:initial;bottom:0;transition:transform 0.2s ease-in;transform:translateY(100%);filter:none;}view-firebase-prompt[shown], view-install-prompt[shown]{filter:drop-shadow(0px 2px 4px #00000088);transform:translateY(0);}@media (min-width: 768px){view-firebase-prompt, view-install-prompt{top:0;bottom:initial;transform:translateY(-100%);}view-firebase-prompt[shown], view-install-prompt[shown]{filter:drop-shadow(0px -2px 4px #00000088);transform:translateY(0);}}aux-sheet .wrapper.aux-sheet{bottom:var(--view-toolbar-wrapper-total-height);filter:drop-shadow(0px -8px 8px #000000aa);}[data-tadevel-template="web/toolbar-wrapper"]{z-index:3;position:fixed;bottom:0;margin:auto;left:0;right:0;background:white;width:100%;filter:drop-shadow(2px 4px 6px black);color:#333;transition:transform 0.2s ease-in;}[data-tadevel-template="web/toolbar-wrapper"] > #view-toolbar-wrapper-content{position:absolute;top:100%;width:100%;background:white;}[data-tadevel-template="web/toolbar-wrapper"] view-toolbar{display:block;min-height:48px;}@media (min-width: 768px){[data-tadevel-template="web/toolbar-wrapper"]{width:-moz-fit-content;width:fit-content;min-width:480px;}}[data-tadevel-template="web/frame"]{font-family:'Open Sans', Arial;}[data-tadevel-template="web/frame"] body{background-color:var(--secondary-background-color);}[data-tadevel-template="web/frame"] title-header{font-weight:bold !important;}[data-tadevel-template="web/frame"] img.style-scope.frame-separator{padding:12px !important;}[data-tadevel-template="web/frame"] .page-content{background:var(--primary-background-color);padding-top:16px;}@media (min-width: 768px){[data-tadevel-template="web/frame"] [data-tadevel-template="web/toolbar-wrapper"]{max-width:initial;width:-moz-fit-content;width:fit-content;min-width:480px;}}[data-tadevel-template="web/frame"] view-weather .icon.view-weather img.view-weather{height:32px;}[data-tadevel-template="web/frame"] view-weather .temp.view-weather{font-size:20px;}[data-tadevel-template="web/frame"] view-weather .city.view-weather{font-size:15px;font-weight:initial;}[data-tadevel-template="web/frame"] [data-tadevel-template="web/frame-nav"]{background-color:var(--primary-background-color);background-image:linear-gradient(0deg, #CCCCCC44, rgba(204, 204, 204, 0));}[data-tadevel-template="web/frame"] [data-tadevel-template="web/frame-nav"].top-nav .logo{max-height:36px;}@media (min-width: 768px){[data-tadevel-template="web/frame"] [data-tadevel-template="web/frame-nav"].top-nav{transition:all 0.2s ease-in;}[data-tadevel-template="web/frame"] [data-tadevel-template="web/frame-nav"].top-nav:not(.floating){height:96px;}[data-tadevel-template="web/frame"] [data-tadevel-template="web/frame-nav"].top-nav .logo{transition:all 0.2s ease-in;max-height:48px;}[data-tadevel-template="web/frame"] [data-tadevel-template="web/frame-nav"].top-nav .top-nav-right-bar{display:flex;align-items:center;}}@media (min-width: 1280px){[data-tadevel-template="web/frame"] [data-tadevel-template="web/frame-nav"] .container{width:1280px;}}[data-tadevel-template="web/frame"] [data-tadevel-template="web/article"] .article-live{padding:6px 12px;}[data-tadevel-template="web/frame"] [data-tadevel-template="web/article"] .article-kicker{display:inline-block;background:var(--primary-color);color:white;padding:4px 8px;font-size:12px;font-weight:bold;}[data-tadevel-template="web/frame"] [data-tadevel-template="web/article"] .article-title{font-weight:bold;font-size:30px;line-height:1.5;}@media (min-width: 768px){[data-tadevel-template="web/frame"] [data-tadevel-template="web/article"] .article-title{font-size:52px;line-height:1.6;padding-right:128px;}}[data-tadevel-template="web/frame"] [data-tadevel-template="web/article"] .article-body{font-size:17px;line-height:28px;}@media (prefers-color-scheme: light){[data-tadevel-template="web/frame"] [data-tadevel-template="web/article"] .article-title{color:#4f4f4f;}[data-tadevel-template="web/frame"] [data-tadevel-template="web/article"] .article-body{color:#282828;}}@media (min-width: 1280px){[data-tadevel-template="web/frame"] [data-tadevel-template="web/article"] .container{width:1200px;}[data-tadevel-template="web/frame"] [data-tadevel-template="web/article"] .container .column-main{padding:16px 64px 16px 16px;border-right:0;}[data-tadevel-template="web/frame"] [data-tadevel-template="web/article"] .container .column-aux{border-left:0;}}@media (min-width: 768px){[data-tadevel-template="web/frame"] [data-tadevel-template="web/article"] article-related .items > *{width:calc(25% - 16px);}}[data-tadevel-template="web/frame"] body.front-flama, [data-tadevel-template="web/frame"] body.front-rosario-central, [data-tadevel-template="web/frame"] body.front-newells{background:#2f2f2f;}[data-tadevel-template="web/frame"] body.front-flama .top-nav, [data-tadevel-template="web/frame"] body.front-rosario-central .top-nav, [data-tadevel-template="web/frame"] body.front-newells .top-nav{color:white;box-shadow:0 0 4px black;}[data-tadevel-template="web/frame"] body.front-flama .page-content, [data-tadevel-template="web/frame"] body.front-rosario-central .page-content, [data-tadevel-template="web/frame"] body.front-newells .page-content{border-color:black;background:none;}[data-tadevel-template="web/frame"] body.front-flama view-foo, [data-tadevel-template="web/frame"] body.front-rosario-central view-foo, [data-tadevel-template="web/frame"] body.front-newells view-foo{background-color:#111;color:white;box-shadow:0 0 3px black;}[data-tadevel-template="web/frame"] body.front-flama view-foo img, [data-tadevel-template="web/frame"] body.front-rosario-central view-foo img, [data-tadevel-template="web/frame"] body.front-newells view-foo img{filter:contrast(0) brightness(2);}[data-tadevel-template="web/frame"] body.front-flama .top-nav{background-color:#232323;background-image:url(//www.rosarioplus.com/arte/trama-5.png);}[data-tadevel-template="web/frame"] body.front-flama .top-nav view-weather{color:white;}[data-tadevel-template="web/frame"] body.front-flama .top-nav .logo{filter:contrast(0) brightness(2);}[data-tadevel-template="web/frame"] body.front-rosario-central .top-nav, [data-tadevel-template="web/frame"] body.front-newells .top-nav, [data-tadevel-template="web/frame"] body.category-nob .top-nav, [data-tadevel-template="web/frame"] body.category-rc .top-nav{background-color:#1e1e1e;background-image:url(data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAkAAAAKCAYAAABmBXS+AAAABmJLR0QA/wD/AP+gvaeTAAAACXBIWXMAAAsTAAALEwEAmpwYAAAAB3RJTUUH5AgfFAYYJxLLQAAAAHdJREFUGNNtkLEOAjEMQx+nDhlZb/LMeCufAisb38cH+S9uZDmjUJ2lqK4bV04AqtVNEkDlBOpyECTttosGSTvACJkR3XYtEfNLN9l+AO9x5m6mJ7CNOceEV9y/KTrP/dD+VnDa3HeyAR9gnRuXFnYF7sA1wfP2BR1uJKRFpLQxAAAAAElFTkSuQmCC);}[data-tadevel-template="web/frame"] body.front-rosario-central .top-nav::after, [data-tadevel-template="web/frame"] body.front-newells .top-nav::after, [data-tadevel-template="web/frame"] body.category-nob .top-nav::after, [data-tadevel-template="web/frame"] body.category-rc .top-nav::after{content:' ';display:block;background:var(--ribbon);height:3px;}[data-tadevel-template="web/frame"] body.front-rosario-central .top-nav view-weather, [data-tadevel-template="web/frame"] body.front-newells .top-nav view-weather, [data-tadevel-template="web/frame"] body.category-nob .top-nav view-weather, [data-tadevel-template="web/frame"] body.category-rc .top-nav view-weather{display:none;}[data-tadevel-template="web/frame"] body.front-rosario-central .top-nav .logo, [data-tadevel-template="web/frame"] body.front-newells .top-nav .logo, [data-tadevel-template="web/frame"] body.category-nob .top-nav .logo, [data-tadevel-template="web/frame"] body.category-rc .top-nav .logo, [data-tadevel-template="web/frame"] body.front-rosario-central .top-nav .toggle-menu, [data-tadevel-template="web/frame"] body.front-newells .top-nav .toggle-menu, [data-tadevel-template="web/frame"] body.category-nob .top-nav .toggle-menu, [data-tadevel-template="web/frame"] body.category-rc .top-nav .toggle-menu{filter:contrast(0) brightness(2) drop-shadow(2px 4px 6px black);}[data-tadevel-template="web/frame"] body.front-newells .top-nav, [data-tadevel-template="web/frame"] body.category-nob .top-nav{--color-primary:#ee1d23;--color-background:#1e1e1e;--ribbon:linear-gradient(to right, #cf0202 50%, #000000 50%);}[data-tadevel-template="web/frame"] body.front-rosario-central .top-nav, [data-tadevel-template="web/frame"] body.category-rc .top-nav{--color-primary:#f4bc22;--color-background:#163254;--ribbon:linear-gradient(to right, #f4bc22 0%, #f4bc22 14%, #234b7f 14%, #234b7f 28%, #f4bc22 28%, #f4bc22 42%, #234b7f 42%, #234b7f 56%, #f4bc22 56%, #f4bc22 70%, #234b7f 70%, #234b7f 86%, #f4bc22 86%, #f4bc22 100%);}[data-tadevel-template="web/frame"] [data-tadevel-template="web/frame-drawer"] paper-item{min-height:40px;font-size:15px;}@media (prefers-color-scheme: dark){[data-tadevel-template="web/frame"] body[data-dark-available] view-weather{color:white;}[data-tadevel-template="web/frame"] body[data-dark-available] .page-content{border-color:black;}}[data-tadevel-template="web/frame-body"]{}@media (min-width: 1366px){[data-tadevel-template="web/frame-body"] [is="page-front"]{left:-150px;}[data-tadevel-template="web/frame-body"] .offset-target{transform:translateX(-150px);}}[data-tadevel-template="web/frame-nav"].top-nav .date{position:absolute;bottom:4px;left:0;right:0;font-size:12px;text-transform:uppercase;transition:all 0.2s ease-in;line-height:1;}@media (max-width: 768px){[data-tadevel-template="web/frame-nav"].top-nav .date{display:none;}}[data-tadevel-template="web/frame-nav"].top-nav.floating .logo{padding-bottom:4px;}[data-tadevel-template="web/frame-nav"].top-nav.floating .date{bottom:1px;}[data-tadevel-template="web/frame-nav"].top-nav .top-nav-right-bar{display:flex;align-items:center;}
7 de julio de 2024
ACHICADOS
El Gobierno transforma Télam en agencia de publicidad y lanza una cablera más chica lunes 1 de julio de 2024 10:19 Resumen autogenerado por IA
El Gobierno transforma Télam en la Agencia de Publicidad del Estado Sociedad Anónima Unipersonal (Apesau), destinada al contenido de pauta publicitaria. Cerca de 150 periodistas de Télam serán trasladados a Radio Televisión Argentina (RTA) para cumplir tareas en medios públicos. Se evalúa el lanzamiento de una cablera rentable y discreta. Télam dejará de operar como agencia de noticias para concentrarse en publicidad y propaganda. La planta de la nueva entidad estará integrada por 90 empleados de áreas especializadas que no aceptaron retiros voluntarios.
“Télam tal como la conocemos ha dejado de existir”, comunicó este sábado el vocero presidencial, Manuel Adorni, y confirmó su transformación en la Agencia de Publicidad del Estado Sociedad Anónima Unipersonal (Apesau), una sociedad anónima unipersonal destinada al contenido de pauta publicitaria.
El Gobierno, aparentemente, se enfoca en silencio en el traspaso de casi 150 periodistas empleados por la compañía estatal a la órbita de Radio Televisión Argentina (RTA), quienes deberán cumplir con tareas destinadas a los distintos medios públicos.
A su vez, el oficialismo evalúa el lanzamiento de una cablera que sea “rentable” y que pase lo más desapercibida posible. El Ejecutivo ratificó el cambio de denominación y objeto social de Télam que a partir de ahora comenzará a operar como una agencia de publicidad y propaganda.
“Télam Sociedad del Estado dejará de operar, tal como ha sido creada originalmente, en las actividades de servicios periodísticos y como agencia de noticias, justificándose las modificaciones de su objeto social en la necesidad de alinear sus operaciones con un nuevo enfoque estratégico de la sociedad para operar como Agencia de Publicidad y Propaganda, concentrando los recursos de la empresa en aquella área que ofrece mayores oportunidades de crecimiento y rentabilidad a largo plazo”, se destacó en el Decreto 548 publicado en el Boletín Oficial.
Según cuenta La Nación, la planta estará integrada por 90 empleados de las respectivas áreas especializadas que no se acogieron al plan de retiros voluntarios. Los trabajadores dicen que se habló de un ofrecimiento que no superaba el 60% de una indemnización.